Sign up now for the EAMA 10K

Organised by South Norfolk Council and sponsored by East Anglian Motor Auctions (EAMA), the 10-kilometre road race offers participants a single-lap route through the picturesque countryside near Morley, starting and finishing on Lady’s Lane.

Proceeds from entry fees help fund vital local services, with a portion also donated to the Chair’s chosen charity, The Ted Ellis Trust.

Council Chair, Cllr Deborah Sacks, said:

The EAMA 10K is a fantastic example of how sport can bring our communities together. It’s always inspiring to see runners of all ages and abilities taking part and it’s wonderful that the funds raised go towards supporting services that make a real difference in people’s lives.

She added: “I’d especially like to encourage local businesses to join the Corporate Challenge. It’s a brilliant way to promote team spirit, support employee wellbeing and show your company’s commitment to the local community, all while having fun and raising money for a good cause.”

Participants can choose from two start times, 10:00am or 10:10am, ensuring a smooth and enjoyable experience for all runners, regardless of pace. Entry costs £18 for affiliated runners and £20 for unaffiliated runners. Teams can also take part in the Corporate Challenge for £65 per team.

The event is sponsored by EAMA, a family-run business and trusted name in Norfolk’s motor trade since 1946. With limited places available, the Council is advising runners to book now to avoid disappointment.